From the collaboration between Guess and Progetto Quid comes Better Future, the new Spring Summer 2025 capsule collection 

Inspired by the iconic Guess daisy prints, the collection aims to convey a message of inclusion and positivity by promoting the culture of love and the absence of prejudice

Sustainability, inclusion and the beauty of diversity: these are the values that we share with Guess and from which the garments of the new capsule collection are born.

Studied and co-designed together, the men's and women's collection are made up of shirts, t-shirts, sweatshirts, a mini-skirt and two dresses developed in a size range from XS to XXL.